American CrewFirm Hold Gel

This firm hold styling gel is the ultimate in holding power. Enriched with natural extracts like vitamin B5 to help hair look thicker and shinier, it features an alcohol-free gel formula with a low pH that's less drying to the scalp.

how to use

Apply to towel-dried hair. Work from scalp to ends and push hair into place. Leave it alone.

Hair Benefit

  • Texture
  • Hold

Hair Concern

  • Flat
  • Hold

related products

Shampoo & Conditioner

Styling & Finishing